2021 became a year of revival not only for people but also for brands. Many companies have closed, others in reverse. One of those who was not afraid of a challenge, was American company The Great Atlantic & Pacific Tea Co., also known as A&P.
This brand has existed for 156 years (1859-2015) and at one time was more popular than McDonald's and Google. At its height of popularity, the company had 16,000 stores across America.
Our client decided that 2021 is the time to revive the brand and asked us to bring back the vintage history of the company. Remind customers of the good old traditions of A&P coffee and tea.